Meeting the man who was responsible for Virgin’s initial success. This was at the Quatre Saisons restaurant near Oxford. The event was a playback for Tubular Bells 2. Sadly, the awful ponytail on the right belonged to yours...

A promotional rubik’s cube produced by Virgin as a giveaway. Each side features a different record – Leps, Breakfast Club, U2, Police, Go-go’s and a big old Virgin logo. It’s rad...

The fabulous Roger Dean logo he created for Virgin in its infancy. It was known as “The Twin Virgins”. This one is an unused iron-on decal. In 2002, I spent about 3 hours trying to carefully remove a 5′ wide graphic of the Two Virgins from a wall in the San Francisco Virgin...

One of the biggest parties that my team and I ever ran. It was for a major rebrand for Virgin Retail at the Oxford Street flagship. We had a huge space on multiple floors next door to the newly rebranded 50,000 sq foot store, so we turned it into a series of clubs and venues. Major excesses...

We invited Brit pop band Supergrass to play in the courtyard at the Virgin Megastore on Sunset Blvd to promote their fifth record, the cunningly named Road to Rouen. It was so hot that we could see the guys going redder and redder throughout the performance and sent staff to get sunscreen....